What Does Made in Italy
Really Mean?

Made in Italy is about celebrating and promoting authentic food and wine products that have been truly crafted in Italy. But it’s also about so much more. Italians want to tell you the story of their food, what makes it so unique, and why there are so many imitators out there.

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Why Should I Buy Made in Italy?


Because you’re buying part of Italy: the richness of the soil, air
and sun, the passion of Italian craft, and the quality demanded by its people. These are the things that give Italian food and wine their distinctive tastes.

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A Taste of
Made in Italy

Articles, recipes and tips about real Made in Italy ingredients.

Discover Real #MadeInItaly Products
Italy is famous for its incredible food and wine – and for good reason.
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Ingredient Discovery: Asiago Cheese
There’s more to this mountain cheese than artichoke dip. Discover the history and craft that goes into making authentic Asiago.
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Buon Compleanno, Roma!
Celebrate Rome’s birthday on April 21st with three of its most famous products.
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An Italian Cut Above
Explore the delicious world of Made in Italy cured meats.
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