What Does Made in Italy
Really Mean?

Made in Italy is about celebrating and promoting authentic food and wine products that have been truly crafted in Italy. But it’s also about so much more. Italians want to tell you the story of their food, what makes it so unique, and why there are so many imitators out there.

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Why Should I Buy Made in Italy?

Because you’re buying part of Italy: the richness of the soil, air
and sun, the passion of Italian craft, and the quality demanded by its people. These are the things that give Italian food and wine their distinctive tastes.

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A Taste of
Made in Italy

Articles, recipes and tips about real Made in Italy ingredients.

Regional Spotlight: Campania
The warm climate and rich volcanic soil of this southern region produces incredible food and the finest tomatoes in the world.
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Regional Spotlight: Tuscany
Explore the incredible food from the region that lives under the Tuscan sun.
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Ingredient Discovery: Olive Oil 101
Produced in all but two of Italy’s regions and central to its cuisine, find out what makes a good olive oil and why Italy produces the very best.
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Ingredient Discovery: Parmigiano-Reggiano
All Hail the King of Cheese. Think you know what Parmesan is? Let us introduce you to the real thing.
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