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 talian candies are among the best in the world, due to
the rich artisan tradition which inspired the industry
to create new specialties: hard candy, soft or chewy,
filled with creams or with coffee, with fruit, with
balsamic herbs, and with fresh flavors such as mint, anise
and licorice.
There are famous gelatin fruits, soft mouthfuls
of pulp that maintain the flavor and the perfume of
Sicilian citrus fruits as well as flavors from fruits of
the Italian woods.
Italian producers following the logic of
customer service present them in packages suited to
every need: an elegant tin or paper boxes for gifts; in
comfortable sacks in various sizes for immediate
consumption; or in sticks to "satisfy an urge."
And to satisfy the new health orientation
without penalizing the consumer's self gratification,
there are new candies without sugar. A sector which,
thanks to innovation in the product and advertising
support, is rapidly growing.
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